In 2018 social media sites is considering as a vital factor in our society. Today we present some information on top social media sites which has overwhelmingly influence our life. These websites do not only perform as a social networking site but also promoted as a business platform.
1) Facebook –> 2.25 + billion Monthly Active Users
Facebook is the most popular and largest social media networking site around the world. Near two and half billion people active monthly in this platform. There are about 70 million business using Facebook pages and above six million advertisers actively promoting their business by Facebook.
2) YouTube –> 1.9+ billion Monthly Active Users
YouTube is the largest video-sharing platform where visitors watch a billion hour of videos per day. It’s easy to create a YouTube channel for your brand where you can upload videos for your subscribers to view, like, comment, and share for promoting business.
Moreover, being the second biggest social media site, YouTube (owned by search giant Google) is also known as the largest video search engine.
3) WhatsApp –> 1.5+ billion Monthly Active Users
WhatsApp is a messaging app using by people in near 200 countries around the world. Firstly, WhatsApp was only used by people to communicate with their family and friends. Progressively, people started communicating with businesses via WhatsApp.
WhatsApp has been developing out its business platform to allow businesses to have a suitable business profile, to provide customer support, and to share information with customers about their purchases. Recently, Facebook has been started messaging campaign feature.
4) WeChat –> 1.06+ billion Monthly Active Users
WeChat raised from a messaging app, just as like WhatsApp and Messenger, into an all-in-one platform. Besides messaging and calling, users can now use WeChat to shop online and make payment offline, transfer money, make reservations, book taxis, and more.
WeChat is the most popular in China and some parts of Asia. If you are doing business in those areas (where social media platforms like Facebook are banned), WeChat could be a good alternative.
5) Instagram –> 1+ billion Monthly Active Users
Instagram is a photo and video sharing social media app. It allows you to share an extensive range of content such as photos, videos, Stories, and live videos. Which also recently launched IGTV for longer-form videos.
As a brand, you can have an Instagram business profile, which will provide you with rich analytics of your profile and posts and the ability to schedule Instagram posts using third-party tools.
6) Twitter –> 335+ million Monthly Active Users
Twitter is a social media site for news, entertainment, sports, politics, and more, also known as microblogging site. What makes Twitter different from most other social media sites is that it has a strong emphasis on real-time information — things that are happening right now. Twitter is also often used as a customer service channel. According to advertisers on Twitter, more than 80 percent of social customer service requests happen on Twitter.